"Tmall is Red" and "Shopping Cart Copy Homework" are based on the ws number list consumption trends generated by the circle of people to organize brands and ws number list products;
Douyin uses algorithms to organize brands and products. Reach ws number list the circle of people; Xiaohongshu uses "theme" to refine the circle trend. The lifestyle community itself is also easier to discover and operate the trend of the circle, because the platform itself has ws number list a group of users who are willing to try various new lifestyles. Styles and lifestyles have the opportunity to grow.
Such as niche designer brands, original design home furnishing brands, ws number list personal handmade businesses, etc. After lowering the threshold for opening stores in 2021, ws number list Xiaohongshu took the initiative to contact some personal hand-made merchants to open stores in Xiaohongshu.